VB Hospitality

Why You Need To Capitalise on Social Media Trends

According to Statista, 90% of businesses are now using social media as part of their marketing strategy. Social media marketing is one of the easiest and profitable ways businesses within the hospitality industry can increase visibility and brand awareness. However, despite this, London hotels are still failing to capitalise on social media trends. With this … Read moreWhy You Need To Capitalise on Social Media Trends

How Influencers Can Help with Luxury Travel Marketing

It’s impossible to scroll through Instagram without coming across an envy-inducing post of an influencer travelling the world. But while these posts are bound to give you a bad case of wanderlust; influencer marketing campaigns can be invaluable to hotels looking to promote their business.  As hospitality content marketing becomes increasingly popular among millennial audiences; … Read moreHow Influencers Can Help with Luxury Travel Marketing

Hotel Marketing: How to Convert Lookers into Bookers

When it comes to hotel marketing, it is easy to feel frustrated when you don’t receive as many bookings as you hoped. You do all you can to sell your hotel to potential travellers, yet you find would-be guests are looking at your hotel, but not booking. There is more to marketing your hotel than … Read moreHotel Marketing: How to Convert Lookers into Bookers

Statistics To Keep in Mind For Luxury Travel Campaigns

The luxury travel sector has been greatly impacted by the growth of digital platforms; especially since the shift to mobile devices. The digital world is forever changing, which means hospitality marketers are having to become creative to keep up with current trends. When it comes to hospitality marketing, there are a lot of statistics available … Read moreStatistics To Keep in Mind For Luxury Travel Campaigns